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A Clock for the True Minimalist

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Sure, there are plenty of cool modern digital clocks out there these days, but this one is so beautifully simple that you definitely should check it out.

zero clock

The ZER00:00 clock is so minimal that it doesn’t even provide a way to set the time. Simply plug in the battery at midnight sharp, and it starts keeping time. Conceived by Dutch design house WATdesign, the ZER00:00, the clock is comprised of a simple circuit board, etched with either a butterfly or tree pattern, and powered by a 9-volt battery which also serves as a stand.

It’s available from Charles & Marie for 40 bucks.







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