sonic the hedgehog is a little slower in france

May 20th, 2009 comments stumble it! digg it! by: alisha k.

Sonic the Hedgehog, Sega’s longtime blue mascot, is a bonafide icon, representing speed (and poor choice in friends). So, clearly, if you want to associate Sonic with a car, you’d choose… a Smart car.

sonic the hedgehog sega france smart car

Yep, there’s just something about those tiny, efficient vehicles that–no, you know what? There’s no reason to associate this Smart car with Sonic the Hedgehog other than the fact that the car has a Sonic wrap.

But maybe that’s the genius of Sega of France at work. Pair two seemingly unrelated things until we’re all talking about Sonic Unleashed. Damn! It’s working.

[Sonic City via Joystiq]

« previous post next post »

filed under:  just plain fun video games


tags:

May 20th, 2009 comments: stumble it! digg it! by: alisha k.


subscribe to technabob rss feed

post a comment:

Want a personal avatar on your comments? Sign up for a free Gravatar now!

related posts on technabob:

Sonic the Hedgehog
sonic_hedgehog_racing_set

sonic_car_accident


« previous post next post »