Else – formerly Emblaze Mobile – is the latest company to challenge Apple and the iPhone’s domination among smartphones with their curiously-named device, the First Else. The phone is apparently bursting with “revolutionary” and “game-changing” technology and design, including the sPlay, “a right-thumb-controlled, sci-fi-like fan menu interface.” What’s that? You’re left-handed? Screw you, is what Else seems to be saying.
But even after watching the demo I’m not impressed with the sPlay, and here’s why:
Look at how tiny the items get the more you have on the screen, and those are what, 10, 11? I have about 1,900 text messages in my inbox right now. Obviously the First Else will have a maximum number of items on display, but I just think that on a fully loaded phone – lots of contacts, messages, emails etc – the interface will be messy and a pain to navigate. Look at how tiny the names are on the picture above and think of how hard it will be for your thumb to highlight one of those.
Then again these are just my impressions from pics and videos of what’s most likely an early build of the First Else. Check out Pocket-lint for more pics and Engadget for more info. Smartphone users, what do you think?