The Soft Drink Container Gets Square, Green
March 23rd, 2010
When it comes to getting drinks the only things that come in square containers are juice boxes and milk. Huey Lewis always said it was hip to be square, and this new design concept for green Coke bottles has turned up on Yanko Design that is pretty hip.
The concept is very cool, taking the roundish 20-ounce coke bottles we’re used to, and making then into rectangles that take up less space and are stackable. From eyeing the things, I am betting that if the bottles really went square, you could fit more of them into the cooler at the store too.
The downside is that the bottles obviously wouldn’t work in vending machines where the drinks roll out the trap door on the bottom. According to the designer, the square bottles would be made of 100% recycled sugar cane byproducts and the cap would be 25% slimmer. The bottle also collapses down when empty to 66% smaller than its full size.
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Categories: Design Future Tech
Seems like a cool idea, but the vending machine thing is definitely a bit problematic. Guess somebody needs to start redesigning that too.
Another problem I see is how to they plan to maintain the pressure in a square bottle? The whole reason they are round is the fact that pressure is applied evenly across the bottle, to make them square more materials will be needed on the corners to maintain the shape? This is why the base of the bottle is made out of such thick plastic.
Also for stacking in a fridge your bottles at the centre of the stack would take a long time to cool as there would be not contact with the cool air around the bottle?
One idea would be to bring in square glass bottles that are easily recycled, would maintain their shape, and conduct the heat. The problem with glass is that it’s a lot heavier.
I really like the idea. Seems like it does need some more work, but I love the concept. To the people that say it won’t work because of the design- I see your point, but I imagine the design would work similarly to a juice box…except bigger. Of course, the propensity for spills would go up.
green my ass – this is about maximizing shipping volumes and consequently revenue – so yeah green, like dollar bill