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Alessi’s Grow Watch Ripples onto Wrists

March 18th, 2012 by: Range


This has to be one of the most organic-looking watch designs that I’ve seen in a long time. The Grow watch was designed by the London-based Shiro Studio for the Italian design house of Alessi. The patterns are supposed to evoke the act of growing, but they also remind me of ripples in a pond.

alessi grow watch

The complete surface of the watch is covered with a ribbed texture, reminiscent of plants and muscle fibers. The ripples are even integrated into the watch face. The ripples start out subtly on the watch band but grow in intensity as they coalesce into the watch’s face. While this may slightly distort the view of its analog hands, it doesn’t make it dramatically harder to read.

alessi grow shiro studio watch white

alessi grow shiro studio watch white unstrapped

The Grow watch was presented in Basel this March and will be manufactured by Seiko for Alessi later this year.

alessi grow shiro studio watch shadow

[via designboom]







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