X

This website uses cookies.

This website uses cookies to improve user experience. By using our website you consent to all cookies in accordance with our Cookie Policy.

I agree
Learn More
Visit the New Technabob Shop!Get Technabob Daily: Join our Mailing List! | Follow Us: Facebook | Twitter
Awesomer Media Sites: THE AWESOMER | MIGHTYMEGA | 95OCTANE
subscribe to our rss feedsubscribe via e-mailfollow technabob on twittertechnabob facebook fan pageGoogle+follow us in feedly
Follow Us:

Campaign to Recycle Fashion Covers Buildings with Used Clothing

by Hazel Chua

Guys, correct me if I’m wrong here. But based on what I’ve seen, I think it’s safe to say that a girl’s closet size is usually two to three times bigger than that of a guy’s. So if a guy has a pile of clothes in his closet that he probably won’t wear anymore, multiply that by two or three times to get the girl’s version.

Some folks over in London, England decided to take these stacks of clothing out of their closets, and instead them it over the sides of buildings, not for fun, but to encourage people to recycle their clothes.

Shwopping

However, that said, I just don’t get how hanging clothes outside of a building pushes that point across. But it did generate a lot of attention, which is what they were gunning for in the first place?

Shwopping

Anyway, the campaign was launched by department store Marks & Spencer and is called ‘Shwopping’. The goal is to get people to combine shopping and swapping. Basically, it’s a recycled clothes drive, with M&S placing over 1,200 boxes in stores across the UK for people to drop their unwanted articles of clothing in.

The donated stuff will then be handled by Oxfam, who will resell, re-use, or recycle the clothes.

[via Pop Up City]




Comments are closed for posts older than 90 days.

Recent Posts

Macintosh Classic Turned from Trash to Trash Bin

Macintosh Classic Turned from Trash to Trash Bin

Pikachu-shaped Pork Patties: I Choose You, Porkachu!

Pikachu-shaped Pork Patties: I Choose You, Porkachu!

Legend of Zelda Navi LED Lamp Is Asking to Be Thrown

Legend of Zelda Navi LED Lamp Is Asking to Be Thrown

Disney Scented Candles Smell Like the Haunted Mansion

Disney Scented Candles Smell Like the Haunted Mansion

Frinkiac Is a Search Engine That Finds Screencaps from the Simpsons

Frinkiac Is a Search Engine That Finds Screencaps from the Simpsons

More from Awesomer Media...

The Awesomer Logo MightyMega Logo 95octane Logo
Win Prizes in the Technabob Shop
discussion by