X

This website uses cookies.

This website uses cookies to improve user experience. By using our website you consent to all cookies in accordance with our Cookie Policy.

I agree
Learn More
Great Geek Gifts in the Technabob Shop!Get Technabob Daily: Join our Mailing List! | Follow Us: Facebook | Twitter
Awesomer Media Sites: THE AWESOMER | MIGHTYMEGA | 95OCTANE
subscribe to our rss feedsubscribe via e-mailfollow technabob on twittertechnabob facebook fan pageGoogle+follow us in feedly
Follow Us:

Lenticular Lens Trick Creates Child Abuse Ads That Only Children Can See

by Hazel Chua
Advertisement

I think it’s safe to say that most adults know what constitutes child abuse. Unfortunately, the same thing can’t be said for children, who might think that what they’re being subjected to is normal. The ANAR Foundation and Grey Group Spain are hoping to change that, though, with the launch of an ad campaign that uses lenticular printing.

In this particular application, This printing technique lets individuals see different images based on their height.

lenticular_ad

Adults will see a plain poster of a boy captioned with “Sometimes child abuse is only visible to the child suffering it.” On the other hand, the version children will see is that of a bruised and battered boy, captioned with “If somebody hurts you, phone us and we’ll help you,” followed by a hotline number.

Hopefully, this can make kids aware of their situation and encourage them to seek help without fear of repercussions from an aggressor.

[via DIY Photography via Laughing Squid]




Comments are closed for posts older than 90 days.

Recent Posts

Othermill Pro Etches, Mills, and Prototypes Precise Circuit Boards on Your Desktop

Othermill Pro Etches, Mills, and Prototypes Precise Circuit Boards on Your Desktop

Civilization VI Cities are Something Completely Different

Civilization VI Cities are Something Completely Different

SanDisk iXpand Flash Drives Wrap Around Your iPhone

SanDisk iXpand Flash Drives Wrap Around Your iPhone

PizzaDome Makes Roughing it Less Rough

PizzaDome Makes Roughing it Less Rough

SpotMini Is a Robot Dog That Does Chores for You

SpotMini Is a Robot Dog That Does Chores for You

More from Awesomer Media...

The Awesomer Logo MightyMega Logo 95octane Logo