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	<title>Technabob &#187; advertising</title>
	<atom:link href="http://technabob.com/blog/tag/advertising/feed/" rel="self" type="application/rss+xml" />
	<link>http://technabob.com/blog</link>
	<description>Cool Gadgets, Gizmos, Games and Weird Science</description>
	<lastBuildDate>Mon, 13 Feb 2012 02:31:24 +0000</lastBuildDate>
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		<title>Think You Have The Most Expensive Picture? Think Again</title>
		<link>http://technabob.com/blog/2012/02/09/the-most-expensive-picture/</link>
		<comments>http://technabob.com/blog/2012/02/09/the-most-expensive-picture/#comments</comments>
		<pubDate>Thu, 09 Feb 2012 13:00:39 +0000</pubDate>
		<dc:creator>Hazel Chua</dc:creator>
				<category><![CDATA[Digital Imaging]]></category>
		<category><![CDATA[Websites]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[gallery]]></category>
		<category><![CDATA[photography]]></category>
		<category><![CDATA[pictures]]></category>
		<category><![CDATA[weird]]></category>

		<guid isPermaLink="false">http://technabob.com/blog/?p=83022</guid>
		<description><![CDATA[How much is a single picture worth? 1000 words? 100 dollars? If you think your picture is more valuable than any other image on the planet, then you might want to head on over to The Most Expensive Picture (TMEP) to make it official.

The premise of the site is&#8230;]]></description>
			<content:encoded><![CDATA[<p>How much is a single picture worth? 1000 words? 100 dollars? If you think your picture is more valuable than any other image on the planet, then you might want to head on over to <a href="http://www.themostexpensivepicture.com/">The Most Expensive Picture</a> (TMEP) to make it official.</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-83199" title="The Most Expensive Picture" src="http://technabob.com/blog/wp-content/uploads/2012/02/tmep.jpg" alt="tmep" width="600" height="592" /></p>
<p><span id="more-83022"></span>The premise of the site is simple: if you&#8217;re willing to shell out one more dollar than the previous person who uploaded the most recent picture on the site, then you can upload your photo and have have it featured on the main page until the next person with deeper pockets comes along. The first image was uploaded for $1, the second at $2, and so on and so forth.</p>
<p><img class="aligncenter size-full wp-image-83040" src="http://technabob.com/blog/wp-content/uploads/2012/02/The-Most-Expensive-Picture1.jpg" alt="The Most Expensive Picture1" width="600" height="335" title="The Most Expensive Picture1 photo" /></p>
<p>The site itself is an art project that was conceived and launched by Sebas­tian Stadler, Stefan Jan­dl, and Carlo Jörges. The first 300 photos submitted on the site will be published in a catalog that all the photo submitters will receive. And in case you were wondering, all of the money collected from the site will go into producing that catalog and into new TMEP projects to get the submitted images noticed.</p>
<p>As of this writing, there have already been 105 photos submitted. The site was launched in December 2011, so it might take a while before the 300-image mark will be reached.</p>
<p>If you think your photo is worth $106 (or more), then <a href="http://www.themostexpensivepicture.com/">head on over to TMEP</a> to submit it and have it featured.</p>
<p>[via <a href="http://popupcity.net/2012/01/the-most-expensive-picture/">Pop Up City</a>]</p>
]]></content:encoded>
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		<title>Model Aircraft Business Cards are Just Plane Awesome</title>
		<link>http://technabob.com/blog/2011/11/08/model-aircraft-business-cards/</link>
		<comments>http://technabob.com/blog/2011/11/08/model-aircraft-business-cards/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 23:00:03 +0000</pubDate>
		<dc:creator>Conner Flynn</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Just Plain Fun]]></category>
		<category><![CDATA[Retro]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[balsa]]></category>
		<category><![CDATA[business card]]></category>
		<category><![CDATA[model aircraft]]></category>
		<category><![CDATA[plane]]></category>
		<category><![CDATA[wood]]></category>

		<guid isPermaLink="false">http://technabob.com/blog/?p=72889</guid>
		<description><![CDATA[There are a few exceptions to the rule, but for the most part, business cards are plain and boring. But they don&#8217;t have to be. This one proves that they can be both effective as advertising and fun at the same time. The Model Aircraft Business Card is one of&#8230;]]></description>
			<content:encoded><![CDATA[<p>There are a few exceptions to the rule, but for the most part, business cards are plain and boring. But they don&#8217;t have to be. This one proves that they can be both effective as advertising and fun at the same time. The Model Aircraft Business Card is one of the coolest business cards I&#8217;ve ever seen.<br />
<span id="more-72889"></span><br />
<img class="aligncenter size-full wp-image-72894" src="http://technabob.com/blog/wp-content/uploads/2011/11/model-aircraft-card.jpg" alt="model aircraft card" width="600" height="366" title="model aircraft card photo" /><br />
It was created by <a href="http://www.rethinkcanada.com/">Rethink Communications</a>, for a company called <a href="http://www.norburnrc.com/">Norburn</a> who&#8230; wait for it&#8230; makes model aircraft. In case you are missing the obvious, this balsa wood business card can be turned into a tiny model airplane. How cool is that?</p>
<p><a href="http://technabob.com/blog/2011/11/08/model-aircraft-business-cards/"><strong>Click to View Embedded Video Clip</strong></a></p>
<p>Just pop out the tail, body and main wing and assemble them. That&#8217;s all you need. You now have yourself a mini plane with advertising on it, waiting for take off on your desk.</p>
<p>[via <a href="http://www.geeky-gadgets.com/the-model-aircraft-business-cards-video-08-11-2011/">Geeky-Gadgets</a>]</p>
]]></content:encoded>
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		<title>Get Free Pudding When Jell-O&#8217;s (Creepy) Pudding Face Billboard Is Frowning</title>
		<link>http://technabob.com/blog/2011/08/13/jell-o-pudding-face-weird/</link>
		<comments>http://technabob.com/blog/2011/08/13/jell-o-pudding-face-weird/#comments</comments>
		<pubDate>Sat, 13 Aug 2011 11:30:23 +0000</pubDate>
		<dc:creator>Hazel Chua</dc:creator>
				<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Just Plain Fun]]></category>
		<category><![CDATA[Strange + Wonderful]]></category>
		<category><![CDATA[ads]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[america]]></category>
		<category><![CDATA[billboard]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[jello]]></category>
		<category><![CDATA[pudding]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[weird]]></category>

		<guid isPermaLink="false">http://technabob.com/blog/?p=63888</guid>
		<description><![CDATA[Fancy a free serving or two of Jell-O? Feeling down in the dumps and firing away tweets laced with &#8220;:(&#8221; at the beginning, middle, or end?
If you answered &#8220;yes&#8221; to both, then you might just receive a tweet from @JelloMoodMeter with a link to claim your free pudding.

Jell-O&#8217;s new&#8230;]]></description>
			<content:encoded><![CDATA[<p>Fancy a free serving or two of Jell-O? Feeling down in the dumps and firing away tweets laced with &#8220;:(&#8221; at the beginning, middle, or end?</p>
<p>If you answered &#8220;yes&#8221; to both, then you might just receive a tweet from @JelloMoodMeter with a link to claim your free pudding.</p>
<p><img class="aligncenter size-full wp-image-63918" src="http://technabob.com/blog/wp-content/uploads/2011/08/Jell-O-Pudding-Face1.jpg" alt="Jell O Pudding Face1" width="600" height="436" title="Jell O Pudding Face1 photo" /></p>
<p><span id="more-63888"></span>Jell-O&#8217;s new campaign is to rid sadness from America, one tweeter at a time. So how does it work? Jell-O has set up a site with the <a href="http://www.jellopuddingface.com/">Jell-O Pudding Face</a> that parses through the tweets on Twitter, segregating them as Smiley Tweets or Frowny Tweets. (From the labels themselves, you&#8217;d probably be able to guess which kind of tweets go where.)</p>
<p><img class="aligncenter size-full wp-image-63922" src="http://technabob.com/blog/wp-content/uploads/2011/08/Jell-O-Pudding-Face11.jpg" alt="Jell O Pudding Face11" width="600" height="428" title="Jell O Pudding Face11 photo" /></p>
<p>Now Jell-O has moved its pudding face from Twitter to the real world with the new billboard they&#8217;ve set up in Manhattan. Having a bad day? Just look up to Pudding Face and see if the rest of America (who are at home tweeting about their joys or sorrows) are feeling as crappy (or good) as you.</p>
<p>Every time more frowny tweets are detected by Pudding Face, the red button lights up, and you guessed it: someone is scoring some free pudding from Jell-O.</p>
<p>[via <a href="http://www.psfk.com/2011/08/jell-os-3d-billboard-smiles-or-frowns-twitters-mood.html">PSFK</a> via <a href="http://www.ohgizmo.com/2011/08/08/jell-os-creepy-pudding-face-billboard-reflects-the-mood-on-twitter/">Oh Gizmo!</a>]</p>
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		<title>Come On Guys, Give iPad Head Girl&#8217;s Face a Swipe</title>
		<link>http://technabob.com/blog/2011/08/04/ipad-girl/</link>
		<comments>http://technabob.com/blog/2011/08/04/ipad-girl/#comments</comments>
		<pubDate>Thu, 04 Aug 2011 16:01:42 +0000</pubDate>
		<dc:creator>Hazel Chua</dc:creator>
				<category><![CDATA[Digital Imaging]]></category>
		<category><![CDATA[Gadgets]]></category>
		<category><![CDATA[Geek Wear]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Just Plain Fun]]></category>
		<category><![CDATA[Strange + Wonderful]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[cosmo]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[men]]></category>
		<category><![CDATA[new york]]></category>

		<guid isPermaLink="false">http://technabob.com/blog/?p=62997</guid>
		<description><![CDATA[Guys are difficult to target when it comes to ads. One of the best ways to get their attention is to plaster a really pretty (or sexy) woman beside the target product, but sometimes, even that doesn&#8217;t work.
Another is to get a pretty lady to walk around a New&#8230;]]></description>
			<content:encoded><![CDATA[<p>Guys are difficult to target when it comes to ads. One of the best ways to get their attention is to plaster a really pretty (or sexy) woman beside the target product, but sometimes, even that doesn&#8217;t work.</p>
<p>Another is to get a pretty lady to walk around a New York park with an iPad for a head.</p>
<p><img class="aligncenter size-full wp-image-63018" title="ipad_girl" src="http://technabob.com/blog/wp-content/uploads/2011/08/ipad_girl.jpg" alt="ipad girl" width="600" height="454" /></p>
<p><span id="more-62997"></span>You didn&#8217;t read that line wrong: this girl has not one, but four iPad&#8217;s for a face. Wouldn&#8217;t you stare at her too, if you saw her casually strolling around in the park and finally settling down on a bench to read a book? (I doubt she&#8217;s really reading, though. I mean, come on, she may be iPad Head Girl, but even she doesn&#8217;t have X-ray vision.)</p>
<p>This was actually a clever marketing ploy by Hearst Publishing to promote <em>Cosmo for Guys</em>. To be honest, I&#8217;d give iPad Head Girl&#8217;s face a swipe or two as well, even though I&#8217;m a girl and not part of the target group for the stunt.</p>
<p><a href="http://technabob.com/blog/2011/08/04/ipad-girl/"><strong>Click to View Embedded Video Clip</strong></a></p>
<p>It took a while before a guy really did go up to IHG and swiped her face for good measure, only to be treated to several pages of content from the Cosmo for Guys magazine. You go, IHG!</p>
<p>[via <a href="http://dvice.com/archives/2011/08/ipad-head-girl.php">Dvice</a>]</p>
]]></content:encoded>
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		<title>The MacBook Mid-Air</title>
		<link>http://technabob.com/blog/2011/02/01/the-macbook-mid-air/</link>
		<comments>http://technabob.com/blog/2011/02/01/the-macbook-mid-air/#comments</comments>
		<pubDate>Tue, 01 Feb 2011 12:10:09 +0000</pubDate>
		<dc:creator>Lambert Varias</dc:creator>
				<category><![CDATA[Geek Art + Craft]]></category>
		<category><![CDATA[Just Plain Fun]]></category>
		<category><![CDATA[Strange + Wonderful]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[fun]]></category>
		<category><![CDATA[illusion]]></category>
		<category><![CDATA[macbook air]]></category>

		<guid isPermaLink="false">http://technabob.com/blog/?p=48592</guid>
		<description><![CDATA[A clever piece of advertising spotted at an Apple Store:

ObamaPacman spotted this seemingly convincing demonstration of just how light the MacBook Air is. He even caught it on video&#8230;

But both the picture and the video give the illusion away. For one thing, the notebook and the balloon stay&#8230;]]></description>
			<content:encoded><![CDATA[<p>A clever piece of advertising spotted at an Apple Store:</p>
<p style="text-align: center;"><img class="size-full wp-image-48594  aligncenter" src="http://technabob.com/blog/wp-content/uploads/2011/02/macbook-air-tied-to-balloon.jpg" alt="macbook air tied to balloon" width="600" height="803" title="macbook air tied to balloon photo" /></p>
<p><a href="http://obamapacman.com/2011/01/pixar-up-inspired-apple-store-macbook-air-display/">ObamaPacman</a> spotted this seemingly convincing demonstration of just how light the MacBook Air is. He even caught it on video&#8230;</p>
<p><span id="more-48592"></span><p><a href="http://technabob.com/blog/2011/02/01/the-macbook-mid-air/"><strong>Click to View Embedded Video Clip</strong></a></p></p>
<p>But both the picture and the video give the illusion away. For one thing, the notebook and the balloon stay in mid-air. Also, you can clearly see two strings tethering the balloon from above.</p>
<p>I&#8217;m sure simple math would also pop this myth. But it does make me wonder – how many balloons will it take to lift up a MacBook Air?</p>
<p>[via <a href="http://www.9to5mac.com/49931/video-marvel-at-the-wonderful-flying-macbook-air">9-to-5 Mac</a>]</p>
]]></content:encoded>
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		<title>Homer Eats Some Donuts on the Escalator</title>
		<link>http://technabob.com/blog/2010/09/03/homer-simpson-donut-escalator/</link>
		<comments>http://technabob.com/blog/2010/09/03/homer-simpson-donut-escalator/#comments</comments>
		<pubDate>Fri, 03 Sep 2010 19:06:11 +0000</pubDate>
		<dc:creator>Range</dc:creator>
				<category><![CDATA[Geek Art + Craft]]></category>
		<category><![CDATA[ad]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[donut]]></category>
		<category><![CDATA[escalator]]></category>
		<category><![CDATA[funny]]></category>
		<category><![CDATA[homer simpson]]></category>
		<category><![CDATA[movie]]></category>
		<category><![CDATA[simpsons]]></category>

		<guid isPermaLink="false">http://technabob.com/blog/?p=38760</guid>
		<description><![CDATA[I&#8217;m not sure how I missed this when it first came out, but this great escalator was made for <em>The Simpsons &#8230;</em>movie. It features everyone&#8217;s favorite dolt chomping down on donuts at the bottom of the escalator. What did you expect? Homer Simpson eating a veggie burger?

This advertising piece]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m not sure how I missed this when it first came out, but this great escalator was made for <em>The Simpsons </em>movie. It features everyone&#8217;s favorite dolt chomping down on donuts at the bottom of the escalator. What did you expect? Homer Simpson eating a veggie burger?</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-38767" src="http://technabob.com/blog/wp-content/uploads/2010/09/090310_rg_HomerEscalates_01.jpg" alt="090310 rg HomerEscalates 01" width="600" height="807" title="090310 rg HomerEscalates 01 photo" /></p>
<p>This advertising piece was done by Gabriel Russo, who has it up on his <a href="http://www.behance.net/Gallery/Donuts-escalator--The-Simpsons-Movie/198792">Behance</a> page. But there&#8217;s one thing that I&#8217;m not sure of: is this just a concept or was it really installed somewhere?</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-38768" src="http://technabob.com/blog/wp-content/uploads/2010/09/090310_rg_HomerEscalates_02.jpg" alt="090310 rg HomerEscalates 02" width="600" height="369" title="090310 rg HomerEscalates 02 photo" /></p>
<p>For now, the question remains unanswered, but either way, it&#8217;s pretty awesome.</p>
<p>[<a href="http://9gag.com/gag/34028">9gag</a> via <a href="http://leetlady.com/blog/?p=4876">Leetlady</a>]</p>
]]></content:encoded>
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		<title>Darth Vader is Your Boss</title>
		<link>http://technabob.com/blog/2010/04/27/darth-vader-boss/</link>
		<comments>http://technabob.com/blog/2010/04/27/darth-vader-boss/#comments</comments>
		<pubDate>Tue, 27 Apr 2010 21:24:55 +0000</pubDate>
		<dc:creator>Range</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Just Plain Fun]]></category>
		<category><![CDATA[Retro]]></category>
		<category><![CDATA[Strange + Wonderful]]></category>
		<category><![CDATA[Weird Science]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[darth vader]]></category>
		<category><![CDATA[docomo]]></category>
		<category><![CDATA[japan]]></category>
		<category><![CDATA[star wars]]></category>
		<category><![CDATA[tokyo]]></category>

		<guid isPermaLink="false">http://technabob.com/blog/?p=32113</guid>
		<description><![CDATA[Darth Vader is invading the streets of Tokyo, Japan, thanks to the mobile phone giant Docomo. I don&#8217;t know how much they had to pay George Lucas for the rights, but you can bet that they didn&#8217;t come cheap.

Darth is part of an interactive campaign that allows you to&#8230;]]></description>
			<content:encoded><![CDATA[<p>Darth Vader is invading the streets of Tokyo, Japan, thanks to the mobile phone giant Docomo. I don&#8217;t know how much they had to pay George Lucas for the rights, but you can bet that they didn&#8217;t come cheap.</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-32114" src="http://technabob.com/blog/wp-content/uploads/2010/04/042710_rg_DarthVaderTokyo_01.jpg" alt="042710 rg DarthVaderTokyo 01" width="600" height="346" title="042710 rg DarthVaderTokyo 01 photo" /></p>
<p>Darth is part of an interactive campaign that allows you to go to a special <a href="http://docomo-1-1.jp/" target="_blank">website</a>. You enter your name in a text box and then you&#8217;ll see a video of Darth Vader stalking the streets of Tokyo in order to find you. He stops in the middle of the famous Shibuya crossing, and looks up at your own name displayed on the area&#8217;s gigantic video screen. There&#8217;s a close-up of Vader, who responds in Japanese that you are not his boss! I couldn&#8217;t exactly figure out how to make it work, but maybe you guys can.</p>
<p style="text-align: center;"><img class="size-full wp-image-32134  aligncenter" title="darth_who_is_my_boss" src="http://technabob.com/blog/wp-content/uploads/2010/04/darth_who_is_my_boss.jpg" alt="darth who is my boss" width="600" height="360" /></p>
<p>I don&#8217;t think that Vader ever spoke Japanese, or used the word &#8220;boss,&#8221; but what do I know? Personally, I think Vader should have said one of his more well known-responses, like:<em> &#8220;Luke, I am your father. Search your feelings, you know it to be true!&#8221;</em></p>
<p>[via <a href="http://shibuya246.com/2010/04/26/darth-vader-for-docomo/">Shibuya246</a> via <a href="http://dvice.com/archives/2010/04/docomo-unleashe.php">DVice</a>]</p>
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		<title>Energizer Bunny Auction: I Bet the Bidding Will Go on and on and on&#8230;</title>
		<link>http://technabob.com/blog/2010/04/06/energizer-bunny-on-auction/</link>
		<comments>http://technabob.com/blog/2010/04/06/energizer-bunny-on-auction/#comments</comments>
		<pubDate>Tue, 06 Apr 2010 12:38:41 +0000</pubDate>
		<dc:creator>Lambert Varias</dc:creator>
				<category><![CDATA[Cool Toys]]></category>
		<category><![CDATA[Geek Art + Craft]]></category>
		<category><![CDATA[Just Plain Fun]]></category>
		<category><![CDATA[Retro]]></category>
		<category><![CDATA[Robots]]></category>
		<category><![CDATA[Strange + Wonderful]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[auction]]></category>
		<category><![CDATA[awesome]]></category>
		<category><![CDATA[bunny]]></category>
		<category><![CDATA[commercial]]></category>
		<category><![CDATA[robot]]></category>

		<guid isPermaLink="false">http://technabob.com/blog/?p=31017</guid>
		<description><![CDATA[AdAge ranks the Energizer Bunny as number 5 among the top advertising icons, right up there with the likes of Ronald McDonald and the Marlboro Man. We still see it on TV and online ads, but the modern Energizer Bunny is obviously digitally created. The original mechanical Energizer Bunny was&#8230;]]></description>
			<content:encoded><![CDATA[<p>AdAge ranks the Energizer Bunny as number 5 among the top advertising icons, right up there with the likes of Ronald McDonald and the Marlboro Man. We still see it on TV and online ads, but the modern Energizer Bunny is obviously digitally created. The original mechanical Energizer Bunny was created by special effects specialist Eric Allard and his company All Effects. Actually Allard et al made a total of six mechanical Bunnies, and now the third Bunny, Bunny C aka Clint, is being put up for auction.</p>
<p style="text-align: center;"><img class="size-full wp-image-31022  aligncenter" src="http://technabob.com/blog/wp-content/uploads/2010/04/energizer-bunny-1.jpg" alt="energizer bunny 1" width="600" height="405" title="energizer bunny 1 photo" /></p>
<p>That&#8217;s Clint right there. Unlike his earlier incarnations &#8211; Bunnies A &amp; B &#8211; which had wheels under their feet, Clint has tracks. It takes three people to operate Clint, which shared most of the commercial work with Bunny D.</p>

<a href='http://technabob.com/blog/2010/04/06/energizer-bunny-on-auction/energizer-bunny-2/' title='Energizer-Bunny-2'><img width="150" height="150" src="http://technabob.com/blog/wp-content/uploads/2010/04/energizer-bunny-2-150x150.jpg" class="attachment-thumbnail colorbox-31017 " alt="energizer bunny 2 150x150" title="Energizer-Bunny-2" /></a>
<a href='http://technabob.com/blog/2010/04/06/energizer-bunny-on-auction/energizer-bunny-3/' title='Energizer-Bunny-3'><img width="150" height="150" src="http://technabob.com/blog/wp-content/uploads/2010/04/energizer-bunny-3-150x150.jpg" class="attachment-thumbnail colorbox-31017 " alt="energizer bunny 3 150x150" title="Energizer-Bunny-3" /></a>
<a href='http://technabob.com/blog/2010/04/06/energizer-bunny-on-auction/energizer-bunny-4/' title='Energizer-Bunny-4'><img width="150" height="150" src="http://technabob.com/blog/wp-content/uploads/2010/04/energizer-bunny-4-150x150.jpg" class="attachment-thumbnail colorbox-31017 " alt="energizer bunny 4 150x150" title="Energizer-Bunny-4" /></a>
<a href='http://technabob.com/blog/2010/04/06/energizer-bunny-on-auction/energizer-bunny-1/' title='Energizer-Bunny-1'><img width="150" height="150" src="http://technabob.com/blog/wp-content/uploads/2010/04/energizer-bunny-1-150x150.jpg" class="attachment-thumbnail colorbox-31017 " alt="energizer bunny 1 150x150" title="Energizer-Bunny-1" /></a>

<p>The present owner acquired Clint directly from Allard and claims that the pink dynamo is still in perfect order. Clint will be auctioned off on April 10 by <a href="http://entertainment.ha.com/common/view_item.php?Sale_No=7018&amp;LotIdNo=69010#Photo">Heritage Auctions</a>. It is expected that Clint will fetch $20,000 (USD). That&#8217;s a lot of batteries.</p>
<p>[via <a href="http://blogs.laweekly.com/ladaily/city-news/energizer-bunny-auction/">LA Weekly</a>]</p>
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		<title>Only Gadgets Can Read the n Building&#8217;S Qr Code Facade</title>
		<link>http://technabob.com/blog/2010/01/29/qr-code-building/</link>
		<comments>http://technabob.com/blog/2010/01/29/qr-code-building/#comments</comments>
		<pubDate>Fri, 29 Jan 2010 13:20:12 +0000</pubDate>
		<dc:creator>Lambert Varias</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Future Tech]]></category>
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		<category><![CDATA[Mobile Tech]]></category>
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		<category><![CDATA[Technology]]></category>
		<category><![CDATA[advertising]]></category>
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		<category><![CDATA[augmented reality]]></category>
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		<category><![CDATA[qr code]]></category>
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		<guid isPermaLink="false">http://technabob.com/blog/?p=27362</guid>
		<description><![CDATA[Are machine-readable codes the the future of advertising? Teradadesign and Qosmo worked together on the facade of the N building, a commercial building in one of Tokyo&#8217;s shopping districts. The team felt that the ads or billboards usually attached to commercial buildings <em>&#8220;undermines the structures&#8217; identity.&#8221;&#8230;</em> So what they did]]></description>
			<content:encoded><![CDATA[<p>Are machine-readable codes the the future of advertising? Teradadesign and Qosmo worked together on the facade of the N building, a commercial building in one of Tokyo&#8217;s shopping districts. The team felt that the ads or billboards usually attached to commercial buildings <em>&#8220;undermines the structures&#8217; identity.&#8221;</em> So what they did was to place <a href="http://en.wikipedia.org/wiki/QR_Code">QR codes</a> (Quick Response codes) on the N building&#8217;s facade.</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-27363" src="http://technabob.com/blog/wp-content/uploads/2010/01/N-building-QR-code.jpg" alt="N building QR code" width="600" height="336" title="N building QR code photo" /></p>
<p>As you can see, the codes provide a good view of the building. Teradadesign and Qosmo propose that in the future, the codes would allow people to view the tweets of the shoppers inside the building, as well as view shop information and even download coupons to their mobile phones. 3D ads or graphics are an option as well. I&#8217;d like to think that we&#8217;ll have some sort of implant or wearable tech that will allow us to &#8220;read&#8221; QR codes. It would be cool to see augmented reality graffiti, or &#8220;read&#8221; books with 3D content.</p>
<p><a href="http://technabob.com/blog/2010/01/29/qr-code-building/"><strong>Click to View Embedded Video Clip</strong></a></p>
<p>Can you imagine your city plastered with QR codes instead of big and colorful billboards?</p>
<p>[via <a href="http://www.buzz-beast.com/2010/01/n-building-featuring-augmented-reality.html">Buzz Beast</a> via <a href="http://www.notcot.org/post/28023/">Notcot</a>]</p>
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		<title>Augmented Hyper(Reality): Pop-Up Ads Take Over Your Walls</title>
		<link>http://technabob.com/blog/2010/01/26/augmented-hyperreality/</link>
		<comments>http://technabob.com/blog/2010/01/26/augmented-hyperreality/#comments</comments>
		<pubDate>Wed, 27 Jan 2010 04:13:26 +0000</pubDate>
		<dc:creator>Technabob</dc:creator>
				<category><![CDATA[Future Tech]]></category>
		<category><![CDATA[Geek Art + Craft]]></category>
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		<category><![CDATA[Technology]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[architecture]]></category>
		<category><![CDATA[augmented reality]]></category>
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		<category><![CDATA[information]]></category>
		<category><![CDATA[keiichi matsuda]]></category>
		<category><![CDATA[kitchen]]></category>
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		<guid isPermaLink="false">http://technabob.com/blog/?p=27218</guid>
		<description><![CDATA[When I first watched Keiichi Matsuda&#8217;s <em>Augmented (hyper)Reality&#8230;</em> video, I wasn&#8217;t sure if I should be awed or frightened by his vision of the world that lies in front of us.

Matsuda&#8217;s stunning video clip was created as part of his Masters&#8217; program at the Bartlett School of Architecture, and]]></description>
			<content:encoded><![CDATA[<p>When I first watched <a href="http://keiichimatsuda.tumblr.com/">Keiichi Matsuda&#8217;s</a> <em>Augmented (hyper)Reality</em> video, I wasn&#8217;t sure if I should be awed or frightened by his vision of the world that lies in front of us.</p>
<p style="text-align: center;"><img class="size-full wp-image-27219  aligncenter" title="augmented_hyper_reality" src="http://technabob.com/blog/wp-content/uploads/2010/01/augmented_hyper_reality.jpg" alt="augmented hyper reality" width="600" height="346" /></p>
<p>Matsuda&#8217;s stunning video clip was created as part of his Masters&#8217; program at the <a href="http://www.bartlett.ucl.ac.uk/index.php">Bartlett School of Architecture</a>, and envisions a future in which augmented reality has embedded itself into our everyday lives, transforming the way we interact with our living and working spaces. A wondrous world of heads-up displays show contextual information for everything from dishwasher status, to tea kettle temperature updates, to an inventory of the items in your fridge. Oh yeah, and <em>lots and lots</em> of ads.</p>
<p><a href="http://technabob.com/blog/2010/01/26/augmented-hyperreality/"><strong>Click to View Embedded Video Clip</strong></a></p>
<p>I, for one do not want my kitchen walls covered with banner ads &#8211; even if they are targeted to my midnight cravings for Krispy Kremes and Grape Tang (unless <a href="http://en.wikipedia.org/wiki/Kozmo.com">Kozmo</a> was still in business and could deliver those items in 30 minutes or less.)</p>
<p>Ah, the future&#8217;s so bright, you&#8217;ve gotta hope  the <em>AdBlock Plus</em> guys are working on an augmented reality version of  their app.</p>
<p>[via <a href="http://bldgblog.blogspot.com/2010/01/homefront-dissolve.html">bldgblog</a> via <a href="http://theawesomer.com/augmented-hyperreality/25932/">The Awesomer</a>]</p>
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		<title>A Monster Hunter&#8217;S Essentials: Weapons, Armor, and Twitter and Facebook Accounts</title>
		<link>http://technabob.com/blog/2010/01/13/monster-hunter-on-twitter-facebook/</link>
		<comments>http://technabob.com/blog/2010/01/13/monster-hunter-on-twitter-facebook/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 13:41:03 +0000</pubDate>
		<dc:creator>Lambert Varias</dc:creator>
				<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Just Plain Fun]]></category>
		<category><![CDATA[Video Games]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[capcom]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[funny]]></category>
		<category><![CDATA[tips & tricks]]></category>
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		<category><![CDATA[wii]]></category>

		<guid isPermaLink="false">http://technabob.com/blog/?p=26421</guid>
		<description><![CDATA[<em>Monster Hunter 3&#8230;</em> is the best selling third-party Wii game in Japan, and to ensure that the coming North American and European versions enjoy the same success, Capcom has started revving up the hype machine. So Monster Hunters, ready your keyboards, hold tight to your mice, and venture out to]]></description>
			<content:encoded><![CDATA[<p><em><a href="http://www.capcom.com/monsterhunter/">Monster Hunter 3</a></em> is the best selling third-party Wii game in Japan, and to ensure that the coming North American and European versions enjoy the same success, Capcom has started revving up the hype machine. So Monster Hunters, ready your keyboards, hold tight to your mice, and venture out to the wilderness of <a href="http://twitter.com/themasterhunter">twitter</a> and <a href="http://www.facebook.com/TheMasterHunterTri">Facebook</a>, for there you will find Ironbeard McCullough aka The Master Hunter, <em>&#8220;a proud and distinguished hunter from the bustling town of Rockrack,&#8221;</em> whose  <em>&#8220;blade has drawn true through hide, tooth and scale.&#8221;</em></p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-26422" src="http://technabob.com/blog/wp-content/uploads/2010/01/ironbeard-mc-cullough-+-monster-hunter-tri.jpg" alt="ironbeard mc cullough + monster hunter tri" width="600" height="328" title="ironbeard mc cullough + monster hunter tri photo" /></p>
<p>That&#8217;s Ironbeard right there, the menacing dragon on the right. Okay he&#8217;s the bearded dude. Friend him and follow him, because he&#8217;ll soon be dispensing tips and tricks to help you survive and slay beasts. Right now though his <a href="http://www.facebook.com/TheMasterHunterTri">Facebook</a> profile is practically empty, and all he&#8217;s done on <a href="http://twitter.com/themasterhunter">twitter</a> is dish out some Irish smack talk.</p>
<p>The North American and European versions of <em>Monster Hunter 3</em> (or <em>tri</em> or however the hell you want to pronounce it) will be released this April.</p>
<p>[via <a href="http://gonintendo.com/viewstory.php?id=110663">GoNintendo</a>]</p>
]]></content:encoded>
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		<title>Intel Digital Signage Concept: an Advertisement More Powerful Than Your Laptop</title>
		<link>http://technabob.com/blog/2010/01/13/intel-digital-signage/</link>
		<comments>http://technabob.com/blog/2010/01/13/intel-digital-signage/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 13:31:09 +0000</pubDate>
		<dc:creator>Lambert Varias</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Digital Imaging]]></category>
		<category><![CDATA[Future Tech]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[Strange + Wonderful]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[ads]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[digital signage]]></category>
		<category><![CDATA[hologram]]></category>
		<category><![CDATA[intel]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[touchscreen]]></category>
		<category><![CDATA[windows]]></category>

		<guid isPermaLink="false">http://technabob.com/blog/?p=26379</guid>
		<description><![CDATA[If Intel has its way, your idle time at airports, train stations, and other public places will be less idle and have more window shopping. The chip giant is recently showed off a proof of concept digital signage at the National Retail Federation Convention &#38; Expo. The signage was developed&#8230;]]></description>
			<content:encoded><![CDATA[<p>If Intel has its way, your idle time at airports, train stations, and other public places will be less idle and have more window shopping. The chip giant is recently showed off a proof of concept digital signage at the National Retail Federation Convention &amp; Expo. The signage was developed in partnership with Microsoft, and features Windows Embedded and a freakin&#8217; Core i7 processor.</p>
<p style="text-align: center;"><img class="aligncenter size-full wp-image-26380" src="http://technabob.com/blog/wp-content/uploads/2010/01/intel-digital-signage.jpg" alt="intel digital signage" width="600" height="350" title="intel digital signage photo" /></p>
<p>The signage is split into two panels: the one on the right is an LCD panel which constantly scrolls through ads, much like the ones we see today, but it&#8217;s actually a touchscreen, with a single pathetic additional function – allowing people to scroll or select which ad they&#8217;d like to see. Now the panel on the left, that&#8217;s more high-tech: it&#8217;s a simulated &#8220;holographic&#8221; panel that displays everything from a store map to a preview of actual items on sale, and it can even beam coupons to (smart)phones. Watch as Intel&#8217;s resident nerds awkwardly explain their baby:</p>
<p><a href="http://technabob.com/blog/2010/01/13/intel-digital-signage/"><strong>Click to View Embedded Video Clip</strong></a></p>
<p>Mr. Stock&#8217;s remark at 1:00 has to be the most dismissive &#8220;very nice&#8221; I have ever heard in my entire life. That&#8217;s just cold. Speaking of colds, won&#8217;t a public touchscreen be a prime lot for germ fiestas? You can read more about Intel&#8217;s project on their <a href="http://www.intel.com/design/intarch/platforms/digitalsignage/index.htm">website</a>.</p>
<p>[via <a href="http://www.istartedsomething.com/20100112/windows-embedded-digital-signage-minority-report-advertising/">istartedsomething</a>]</p>
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		<title>Microsoft: Check Out Our in-Game Ads or We&#8217;Ll Starve Your Virtual Dog</title>
		<link>http://technabob.com/blog/2009/07/21/microsoft-in-game-ads/</link>
		<comments>http://technabob.com/blog/2009/07/21/microsoft-in-game-ads/#comments</comments>
		<pubDate>Tue, 21 Jul 2009 12:31:10 +0000</pubDate>
		<dc:creator>Alisha K.</dc:creator>
				<category><![CDATA[Future Tech]]></category>
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		<category><![CDATA[in-game]]></category>
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		<guid isPermaLink="false">http://technabob.com/blog/?p=17098</guid>
		<description><![CDATA[Okay, perhaps I&#8217;m being a little ridiculous with my title there, but I&#8217;m torn between thinking this new development from Microsoft is both funny and completely horrible. Microsoft&#8217;s adding all sorts of new ads to the Xbox 360 interface, and now there&#8217;s a patent for walking billboard avatars who hang&#8230;]]></description>
			<content:encoded><![CDATA[<p>Okay, perhaps I&#8217;m being a little ridiculous with my title there, but I&#8217;m torn between thinking this new development from Microsoft is both funny and completely horrible. Microsoft&#8217;s adding all sorts of new ads to the Xbox 360 interface, and now there&#8217;s a patent for walking billboard avatars who hang around in avatar-supported games.</p>
<p style="text-align: center"><img class="aligncenter size-full wp-image-17099" src="http://technabob.com/blog/wp-content/uploads/2009/07/tb-microsoftadavatars1.jpg" alt="tb microsoftadavatars1" width="600" height="337" title="tb microsoftadavatars1 photo" /></p>
<p>See that little guy? That&#8217;s your dog. He&#8217;s pretty cute for simple 2D. Let&#8217;s hope for his sake you know what a Zune is. See, here&#8217;s the thing: are you going to trot up to a Transformers toon in the middle of your gaming session to get information on the film? Probably not. But&#8230; what if you got paid to do just that?</p>
<p>The documentation on the ad avatars (or advertars, as Spencer of Siliconera calls them; I&#8217;d choose advatars, me) includes a compensation system. Talk to a bot, answer some questions, and  you get some sort of reward&#8230; which, in the examples given, can include food for a virtual pet, like the doggy above.</p>
<p style="text-align: center;"><img class="size-full wp-image-17101 aligncenter" src="http://technabob.com/blog/wp-content/uploads/2009/07/tb-microsoftadavatars2.jpg" alt="tb microsoftadavatars2" width="600" height="470" title="tb microsoftadavatars2 photo" /></p>
<p>Is this lame? Entirely, but if it&#8217;s not too intrusive, then an optional system like this would, to me, be better than just about any other system of ads! So long as the avatars stayed away, it would be voluntary. But that probably wouldn&#8217;t be the case. Let&#8217;s hope you can at least shoot them.</p>
<p>[via <a href="http://www.siliconera.com/2009/07/20/microsoft-developing-mmo-advertars/">Siliconera</a>]</p>
]]></content:encoded>
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		<title>Nintendo Guerilla (or is That Gorilla) Advertising</title>
		<link>http://technabob.com/blog/2007/08/24/nintendo-guerilla-or-is-that-gorilla-advertising/</link>
		<comments>http://technabob.com/blog/2007/08/24/nintendo-guerilla-or-is-that-gorilla-advertising/#comments</comments>
		<pubDate>Fri, 24 Aug 2007 15:49:44 +0000</pubDate>
		<dc:creator>Technabob</dc:creator>
				<category><![CDATA[Just Plain Fun]]></category>
		<category><![CDATA[Video Games]]></category>
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		<category><![CDATA[nintendo]]></category>
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		<guid isPermaLink="false">http://technabob.com/blog/2007/08/24/nintendo-guerilla-or-is-that-gorilla-advertising/</guid>
		<description><![CDATA[Check out these recently sighted Nintendo ads comprised of thousands of individual sticky notes used to create giant versions of The Big N&#8217;s classic gaming icons.


Taking some obvious inspiration from this earlier video game Post-it art, the colored notes were used to create pixelated versions of Mario, Donkey Kong,&#8230;]]></description>
			<content:encoded><![CDATA[<p>Check out these recently sighted Nintendo ads comprised of thousands of individual sticky notes used to create giant versions of The Big N&#8217;s classic gaming icons.</p>
<p align="center"><img src="http://technabob.com/blog/wp-content/uploads/2007/08/nintendo_kong_ad.jpg" alt="nintendo kong ad"  title="nintendo kong ad photo" /></p>
<p align="center"><img src="http://technabob.com/blog/wp-content/uploads/2007/08/nintendo_post_it_2.jpg" alt="nintendo post it 2"  title="nintendo post it 2 photo" /></p>
<p>Taking some obvious inspiration from this <a href="http://technabob.com/blog/2007/04/10/donkey-kong-post-it-note-art/">earlier video game Post-it art</a>, the colored notes were used to create pixelated versions of Mario, Donkey Kong, Zelda and other gaming characters. Each individual note could be removed by passersby, revealing a small advertisement for the Wii&#8217;s virtual console.</p>
<p style="text-align: center"><img src="http://technabob.com/blog/wp-content/uploads/2007/08/wii_post_it.jpg" alt="wii post it"  title="wii post it photo" /></p>
<p>From what I can find out, these photos were snapped a few weeks back somewhere in Italy. Hopefully, we&#8217;ll see this clever campaign rolled out to other locations sometime in the future.</p>
<p>[via <a href="http://www.serifpublishing.com/?p=3681">The Serif</a>]</p>
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		<title>Dynascan: 360-Degree LED Television</title>
		<link>http://technabob.com/blog/2007/02/11/dynascan-360-degree-led-television/</link>
		<comments>http://technabob.com/blog/2007/02/11/dynascan-360-degree-led-television/#comments</comments>
		<pubDate>Sun, 11 Feb 2007 23:05:26 +0000</pubDate>
		<dc:creator>Technabob</dc:creator>
				<category><![CDATA[Strange + Wonderful]]></category>
		<category><![CDATA[360 degree]]></category>
		<category><![CDATA[advertising]]></category>
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		<category><![CDATA[led]]></category>
		<category><![CDATA[miscellany]]></category>
		<category><![CDATA[panorama]]></category>
		<category><![CDATA[taiwan]]></category>
		<category><![CDATA[television]]></category>
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		<guid isPermaLink="false">http://technabob.com/blog/2007/02/11/dynascan-360-degree-led-television/</guid>
		<description><![CDATA[Designed primarily for commercial installations such as in shopping malls and at special events, these LED-based televisions can display 360-degree panoramic video.

Dynascan&#8217;s systems display video all the way across the surface of a cylindrical fixture, using thousands or super-bright LEDs to produce an image. Dynascan developed a proprietary technology&#8230;]]></description>
			<content:encoded><![CDATA[<p>Designed primarily for commercial installations such as in shopping malls and at special events, these LED-based televisions can display 360-degree panoramic video.</p>
<p style="text-align: center"><img src="http://technabob.com/blog/wp-content/uploads/2007/02/360_degree_led.jpg" alt="360 degree led"  title="360 degree led photo" /></p>
<p><a href="http://www.dynascan.com.tw">Dynascan&#8217;s</a> systems display video all the way across the surface of a cylindrical fixture, using thousands or super-bright LEDs to produce an image. Dynascan developed a proprietary technology which spins LEDs around a drum to produces all light colors at the same pixel location, rather than using clusters of adjacent red, green and blue LEDs, which is typical in large color LED systems. The result is a much finer level of detail and better color accuracy than could be achieved with a standard grid of LEDs.</p>
<p>The displays have already been featured in aiports and malls all around the world, so it&#8217;s only a matter of time before we start seeing these all over the place.</p>
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		<title>Springboard: Interactive Shopping Carts</title>
		<link>http://technabob.com/blog/2007/01/23/springboard-interactive-shopping-carts/</link>
		<comments>http://technabob.com/blog/2007/01/23/springboard-interactive-shopping-carts/#comments</comments>
		<pubDate>Tue, 23 Jan 2007 18:56:49 +0000</pubDate>
		<dc:creator>Technabob</dc:creator>
				<category><![CDATA[Future Tech]]></category>
		<category><![CDATA[Interactive]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[cart]]></category>
		<category><![CDATA[concierge]]></category>
		<category><![CDATA[grocery]]></category>
		<category><![CDATA[lcd]]></category>
		<category><![CDATA[miscellany]]></category>
		<category><![CDATA[shopping]]></category>
		<category><![CDATA[springboard]]></category>
		<category><![CDATA[touchscreen]]></category>

		<guid isPermaLink="false">http://technabob.com/blog/2007/01/23/springboard-interactive-shopping-carts/</guid>
		<description><![CDATA[As our society gets more and more used to advertising at every turn, it&#8217;s no surprise that interactive advertising is making its way to the place where we&#8217;re most likely to be ready to purchase, our shopping carts.

The Concierge system provides shoppers with a wireless, touchscreen computer which can&#8230;]]></description>
			<content:encoded><![CDATA[<p>As our society gets more and more used to advertising at every turn, it&#8217;s no surprise that interactive advertising is making its way to the place where we&#8217;re most likely to be ready to purchase, our shopping carts.</p>
<p style="text-align: center"><img src="http://technabob.com/blog/wp-content/uploads/2007/01/springboard_concierge.jpg" alt="springboard concierge"  title="springboard concierge photo" /></p>
<p>The <a href="http://www.springboardnetworks.com/index.php?action=concierge,overview">Concierge</a> system provides shoppers with a wireless, touchscreen computer which can provide interactive advertising and other content to shoppers. The system can be set up to automatically display relevant products after scanning a bar-coded frequent shopper card. It can also scan products in the cart, letting shoppers keep track of their shopping list and their current cart total. The Concierge can also be set up to allow for self-checkout in your cart, and can be outfitted with a wireless credit/debit card reader to facilitate purchases without waiting in line. Other features include an live product search, store directory and a recipe database.</p>
<p>Each cart runs on an embedded version of Windows CE, with 802.11g WiFi connectivity, 2GB of Flash memory and a 500 MHz MIPS CPU. The Concierge was developed by <a href="http://www.springboardnetworks.com">Springboard</a>, an IT company focused on marketing products and information systems for retail.</p>
<p>[via <a href="http://geeksugar.com/114584">GeekSugar</a>]</p>
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