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	<title>Technabob &#187; costs</title>
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		<title>Ps3s to Lose Up to $306 Each at Launch</title>
		<link>http://technabob.com/blog/2006/11/16/ps3s-to-lose-up-to-306-each-at-launch/</link>
		<comments>http://technabob.com/blog/2006/11/16/ps3s-to-lose-up-to-306-each-at-launch/#comments</comments>
		<pubDate>Thu, 16 Nov 2006 12:49:52 +0000</pubDate>
		<dc:creator>Technabob</dc:creator>
				<category><![CDATA[Video Games]]></category>
		<category><![CDATA[costs]]></category>
		<category><![CDATA[isuppli]]></category>
		<category><![CDATA[manufacturing]]></category>
		<category><![CDATA[parts]]></category>
		<category><![CDATA[playstation]]></category>
		<category><![CDATA[ps3]]></category>
		<category><![CDATA[sony]]></category>

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		<description><![CDATA[Market intelligence firm iSuppli has completed their preliminary analysis of the costs to manufacture Sony&#8217;s Playstation 3 consoles. It looks like the two PS3 models (20/60GB) will lose between $241 and $306 each, not including the cost of accessories such as cables, controllers, packaging or shipping.

The estimated material and&#8230;]]></description>
			<content:encoded><![CDATA[<p>Market intelligence firm iSuppli has completed their <a href="http://www.isuppli.com/news/default.asp?id=6919&#038;m=11&#038;y=2006">preliminary analysis</a> of the costs to manufacture Sony&#8217;s Playstation 3 consoles. It looks like the two PS3 models (20/60GB) will lose between $241 and $306 each, not including the cost of accessories such as cables, controllers, packaging or shipping.</p>
<div align="Center"><img id="image746" src="http://technabob.com/blog/wp-content/uploads/2006/11/ps3_manufacturing_costs.gif" alt="ps3 manufacturing costs"  title="ps3 manufacturing costs photo" /></div>
<p>The estimated material and manufacturing cost for the $499 retail, 20GB PS3 console is $805.85 and the $599 retail, 60GB console is estimated to cost $840.35 to build.</p>
<p>It&#8217;s not uncommon for new consoles to be sold at a significant loss, with the aim to gain market penetration, sell high-margin games and accessories and to eventually lower production costs. Just a year ago, Microsoft&#8217;s Xbox 360 was estimated to be losing up to $200 per console, and now is produced at an estimated $75 profit. That all said, with concerns about limited availability of parts and launch titles, it may be several years before Sony will be able to make a profit on the PS3.</p>
<p>[via <a href="http://www.isuppli.com/news/default.asp?id=6919&#038;m=11&#038;y=2006">iSuppli</a>]</p>
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