digital on technabob...

With all the insanity of the recent holidays, I somehow missed this tasty advertisement that Sony Style was running for the recent shopping season.

Created by the CGI mavens over at Tronic Studio, the ad envisions larger-than-life versions of Sony gear, poured from chocolate. The animation seamlessly melds the gigantic candy electronics with the cityscape of Manhattan…

I was working on a story about something completely different today when I came across this intriguing digital image technology they’ve been working on for a while over at Microsoft Research…

Now I’ve seen some wacky commercials out of Japan, but this one is one of the more off-the-wall ad campaigns I’ve seen in a long while.

These promotional clips for Takara Tomy’s new Xiao digital camera / printer hybrid drives the point home that the pocket size camera can output its own tiny photo prints - apparently by pooping them out…

This amazing new advertisement for MINI uses augmented reality (AR) technology to create a truly interactive media piece out of a 2-dimensional magazine ad.

Using AR tracking technology, as you hold the ad up to your computer’s webcam, you’ll see a 3-D model of a MINI Cabrio convertible that moves as you turn the sheet of paper around…

Despite their bright, energy-efficient displays, OLED (organic light emitting diode) timepieces are still be few and far between. So I was pleased to see another new watch jump on the OLED bandwagon.

The Infinity Apus Dark Force digital watch features a luminescent blue OLED screen, which really pops out from the stainless and black backdrop…

This is a frame that’s actually a real frame but it looks like a digital frame. Sort of. I’m confused!

The frame is made by Irina Blok. It’s a wooden frame with a hand silkscreened design, made to look like an Apple doc screen. This is what the frame looks like without a photo…

This diamond-encrusted LED watch is so madly, deeply, insanely blinged over with diamonds that you can barely see what time it is. In fact, the diamonds cover the face of the watch so you have to read the digital display through a diamond screen.

The watch is a collaboration between high-design and art house Gourmet and the jeweler Christian Tse…

With a whopping 128 bright LEDs on each digit, there’s no chance that you’ll miss the time on this clock.

Sporting a total of 768 individually addressable amber LEDs, each one of the numbers slides into and out of view as the hours, minutes and seconds tick away…