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Colorware Now Painting Segways: as if They Needed to Stand Out More

by Lambert Varias
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ColorWare is certainly diversifying this year. They started out painting small gadgets, then consoles, then they started selling custom-colored HDTVs. Now they’re offering to color anyone who has a Segway i2, and of course they’re selling brand new ones as well. Customers can select colors for 13 of the Segway i2’s parts, from the handle bar to the battery.

colorware segway i2

I wanted to make an Iron Man-themed Segway, but unfortunately crimson and gold were not among the colors being offered. If the color that you want is not in the options, you can still ask ColorWare to use it, as long as you know what it’s Pantone PMS number is, and you’re willing to pay an additional $250 (USD) for each custom color. Below is a video showing a all-red ColorWare Segway i2:

Since this service is for one model only, Segway i2 owners can send in their unit for customization for $1,500. You can also buy and customize a brand new Segway i2 from ColorWare for $7,500. Check out ColorWare’s website for more info. I’m amazed that people would be willing to pay that much for this thing. Next thing you know ColorWare’s selling customized (and overpriced) Toyota Priuses.

[via Engadget]

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