X

EU Visitor Notice: This Website Uses Cookies

This website uses cookies to improve user experience, to provide analytical data to better serve our visitors, and to serve advertising to fund our operations. By using our website you consent to all cookies in accordance with our Privacy & Cookie Policy.

Your preference will be saved for 90 days, or until you clear your browser cookies.


I AGREE
I DISAGREE
Learn More
Cool Gadgets, Gizmos, Games and Geek Stuff on Technabob
VISIT OUR OTHER SITES: THE AWESOMER | 95OCTANE

Procter & Gamble Promotes Mobile Shopping with Virtual QR Store

by Hazel Chua
Advertisement

It’s no secret that companies who come up with the most creative ads are the ones that get the most attention, therefore, achieving their goal. Procter & Gamble decided to go the unusual route recently, and drummed up a lot of publicity when they launched their QR truck store on the road.

Procter & Gamble Mobile TruckIt’s basically a regular old truck that invites people to buy some of P&G’s basic household stuff simply by pointing their smartphones at the QR codes beside the pictured goods. No details on how the P&G will deliver the items to the customer, although it’ll probably be shipped over to their home. While a fairly novel idea, we’ve seen something like this before with the virtual grocery store over in Korea.

Procter & Gamble Mobile Truck

The downside is that it’s probably not the greatest thing for the environment, with all the gas it’ll consume while making the rounds in the city.

P&G’s trucks were only deployed until June 27th as part of a promotional campaign. There’s no word on whether this is something they’ll be doing on a regular basis.

Deals in The Technabob Shop



Magnetips Magnetic Coloring Pens

Magnetips Magnetic Coloring Pens

Girl x Kodak Skateboard Decks

Girl x Kodak Skateboard Decks

Wu-Tang: Tiny Desk Concert

Wu-Tang: Tiny Desk Concert

Advertisement
The Panther 6 Was a Crazy 6-Wheeled UK Sports Car

The Panther 6 Was a Crazy 6-Wheeled UK Sports Car

Working BMW Transformer: Robots in Disguise

Working BMW Transformer: Robots in Disguise

Concepts from Future Past: 2003 Mercury Messenger

Concepts from Future Past: 2003 Mercury Messenger