X

EU Visitor Notice: This Website Uses Cookies

This website uses cookies to improve user experience, to provide analytical data to better serve our visitors, and to serve advertising to fund our operations. By using our website you consent to all cookies in accordance with our Privacy & Cookie Policy.

Your preference will be saved for 90 days, or until you clear your browser cookies.


I AGREE
I DISAGREE
Learn More
Cool Gadgets, Gizmos, Games and Geek Stuff on Technabob
VISIT OUR OTHER SITES: THE AWESOMER | 95OCTANE

Lenticular Lens Trick Creates Child Abuse Ads That Only Children Can See

by Hazel Chua
Advertisement

I think it’s safe to say that most adults know what constitutes child abuse. Unfortunately, the same thing can’t be said for children, who might think that what they’re being subjected to is normal. The ANAR Foundation and Grey Group Spain are hoping to change that, though, with the launch of an ad campaign that uses lenticular printing.

In this particular application, This printing technique lets individuals see different images based on their height.

lenticular_ad

Adults will see a plain poster of a boy captioned with “Sometimes child abuse is only visible to the child suffering it.” On the other hand, the version children will see is that of a bruised and battered boy, captioned with “If somebody hurts you, phone us and we’ll help you,” followed by a hotline number.

Hopefully, this can make kids aware of their situation and encourage them to seek help without fear of repercussions from an aggressor.

[via DIY Photography via Laughing Squid]

Deals in The Technabob Shop



Deal: Revogi Smart Light Strip

Deal: Revogi Smart Light Strip

Henson, Kermit, Rowlf, and Arsenio

Henson, Kermit, Rowlf, and Arsenio

Cork Disc Chair

Cork Disc Chair

Advertisement
Ford Mustang NASCAR Racer Actually Looks Like a Mustang

Ford Mustang NASCAR Racer Actually Looks Like a Mustang

This 1979 Int’l. Harvester Scout II Will Orange Crush Your Wallet

This 1979 Int’l. Harvester Scout II Will Orange Crush Your Wallet

Steeda Makes Special Bullitt Mustang Even More Special

Steeda Makes Special Bullitt Mustang Even More Special