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Philips Hue Adds LivingColors Bloom Lamp and Flexible LightStrips to the Family

by Paul Strauss
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I really love my Philips Hue wireless bulbs. In fact, I’ve got my entire man cave/home theater/game room outfitted with the colorful, remote-controlled lights in my ceiling fixtures. But one thing that’s bugged me about the lamps so far is that they only come as reflector bulbs. Well, not for much longer. Philips has just announced that they are releasing the lamps in two new form factors, being dubbed the “Friends of Hue” line.

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First up is the LivingColors Bloom. This compact lamp can be set on any flat surface and used to add a splash of color across walls or ceilings. It’s similar to earlier LivingColors lamps, but at a more reasonable price-point ($79.95 USD), and compatible with the Hue controller without any fiddling.

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The more intriguing of the additions to the Hue line-up are the Hue LightStrips. These multicolored strips of LEDs can be placed just about anywhere – under furniture, inside bookcases or window sills, and can produce a bright line of linear accent light.

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The LightStrips come in 6.6 foot-long sections which can be cut to size if you’d like. At $89.95 per strip, they’re not as cheap as plain-jane RGB LED strips, but they’re fully compatible with the Hue controller and apps without any additional hardware, which is what really makes these unique. Both products are made to complement Hue bulbs, so they’re designed to add splashes of rich color instead of some of the less saturated colors of the bulbs.

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Both LivingColors Bloom and LightStrips will be sold through Apple Stores starting this Thursday, August 8th, though I already found the Bloom Lamp listed as in stock.

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