Cool Gadgets, Gizmos, Games and Geek Stuff on Technabob
VISIT OUR OTHER SITES: THE AWESOMER | 95OCTANE

Like Us on Facebook

Technabob is reader-supported. When you buy through links on our site, we may earn an affiliate commission.
As an Amazon Associate I earn from qualifying purchases. Disclosure.

Hot in Tokyo: Thigh-vertising

 |  |  |  |  |  |  August 12, 2013


Remember Beardvertising, where people could pin ads on their beards so they can be walking beardboards?

Well, Tokyo-based PR consultant Hidenori Atsumi took a page from that book and came up with their own advertising gimmick that makes use of another body part: women’s thighs.

Thigh Billboard0

Call it sexist, but their target market is guys who are looking for a reason to ogle, so it somehow makes sense to hire girls and paint ads on their thighs. Well, sort of.

Over 3,000 women have reportedly signed up to become thigh-boards already. As Atsumi explained: “Guys are eager to look at them and girls are okay with exposing their thighs.”

Let me just tell Atsumi though: not all girls are okay with it. Just sayin’.

Thigh Billboard

In order to get the gig, girls 18+ years old must be willing to show off their thighs and have at least 20 connections on their social media profiles. Skirts and socks are recommended outfits, and the girls are also required to post a photo of them sporting the ad on their thighs on their social media profile.

[via theguardian via Pop Up City]



Mujjo Envoy Laptop Sleeve

Mujjo Envoy Laptop Sleeve

Turning Molten Steel into Rebar

Turning Molten Steel into Rebar

The Voice in the Hollow

The Voice in the Hollow

2022 Chrysler Pacifica Pinnacle Hybrid Review: Master of Minivans

2022 Chrysler Pacifica Pinnacle Hybrid Review: Master of Minivans

2022 Ford GT LM Special Edition Is The Last GT of This Generation

2022 Ford GT LM Special Edition Is The Last GT of This Generation

2023 Toyota Prius and Prius Prime Get Sleek New Design and Even Better Fuel Efficiency

2023 Toyota Prius and Prius Prime Get Sleek New Design and Even Better Fuel Efficiency

Advertisement