When DJs get hungry, they are now going to be turning to Pizza Hut. In a clever marketing gimmick, Pizza Hut UK has launched the “world’s first playable DJ pizza box”. Basically, a standard cardboard box rigged up with touch-sensitive decks, a mixer and other controllable buttons.
It was created by printed electronics expert Novalia. The battery-powered box connects to your computer or smartphone via Bluetooth and is compatible with a variety of DJ software. As shown in the videos below, you can scratch, rewind, control pitch and crossfade.
Pizza Hut will give a small number of them away and they will be limited to just five of Pizza Hut’s 350 UK restaurants, if you are a greasy fingered DJ. Now DJ’s can eat, then lay down the beat.