It might seem like everyone is trying to reach into your pocket and take your hard-earned money these days. Inflation has raised the cost of goods higher than it has in some time, and many Americans are trying as hard as they can to find a good deal on everyday purchases.
Unfortunately, big corporations will do whatever it takes to make a profit, so we need to know the signs of a deal that may just be too good to be true.
Most have a sign saying, “5 items for $10.” Naturally, we grab five items to get a total of $10. But what if we only need one or two products, and we could have gotten the two for $4? Too late.
Marketing tips
Shrinkflation is a term I have heard tossed around for a few years, but after looking at the evidence, I must admit it is a real issue. Products are slowly becoming smaller and smaller before our eyes without us even realizing it.
Have you ever seen an ad for a product with a money-back mail-in rebate? They aren’t as common as they were in past years, but the idea behind the program is that most consumers will forget about sending in the rebate.
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