67 Million Xbox 360s Sold Since Launch
May 30th, 2012
If you ever doubted that the Xbox 360 was a crazy popular game console, consider the new stats that surfaced this week. Microsoft has announced that the Xbox 360 console has sold a whopping 67 million units since it launched. The game console has brought in a huge amount of revenue for Microsoft as well.
According to Microsoft’s Chief Marketing Officer Yusuf Mehdi, the Xbox 360 has generated over $56 billion at retail since its 2005 launch, though he doesn’t speak to the console’s profitability. He also brags that the Xbox 360 has 47% of the current generation console market. The Xbox 360 Kinect accessory is also selling extremely well with 19 million units sold so far. In addition, he published a graph showing how the 360 continues to grow its sales in the US, despite its age. This was likely propped up in the last two years thanks to the release of the Xbox 360 Slim redesign.
Mehdi also revealed that Microsoft currently has 40 million Xbox Live memberships. The subscriber numbers are no surprise, though considering you need to at least sign up for a free subscription to download content. He didn’t mention how many of those are paying members. He also stated that Microsoft expect the launch of Windows 8 to push the Xbox brand even further, as it plans to incorporate Xbox entertainment features into the new OS.