nike triax vapor 300: futuristic watch for sports fiends

I do my best to avoid showing you guys products that are just “concept” designs, so when I saw the image for this watch, I almost skipped right over it. Usually when I see industrial design work that’s as futuristic as this, I just assume it’s a conceptual mockup and move on to the next thing.

To my surprise, Nike’s Triax Vapor 300 digital watch is anything but vaporware. Its striking looks include a super-thin LCD screen mounted in an aluminum case that follows the curvature of your wrist. The screen is protected by a high-quality mineral glass lens, so it should handle all but the most extreme sports.

The watch is designed for serious athletes, with a 300-lap chronograph and five-segment interval timer. The Vapor 300 can also resist water at depths of up to 100-meters. It’s available for about $129 and comes in a variety of color schemes.

[via Wrist Dreams]